• Rebrand and reposition First Florida Insurance as a leading insurance network.
• Reach broader customer markets with FFIN’s trademarked “Quote Challenge” for competitive Home, Auto, and Life Insurance programs.
First Florida Insurance Network
• Created new, innovative brand strategy (logo, responsive website & email campaign, social integration—consistent across print, digital and mobile communication channels.
• Active and consistent posting on corporate social media sites to drive integrated branding and key value propositions.
• Reach Northeast Florida’s large Hispanic communities through bi-lingual website expansion.